/* ============================================================
     Tokens
  ============================================================ */
  :root {
    --gh-font-heading: 'Source Serif 4', Georgia, 'Times New Roman', serif;
    --gh-font-body: 'Inter', system-ui, -apple-system, Segoe UI, sans-serif;

    --bg:        #F6F4EE;   /* warm paper */
    --ink:       #1A1A1A;
    --ink-soft:  #2E2D29;
    --ink-muted: #6E6C66;
    --rule:      #DDD9CD;
    --rule-soft: #E8E5DA;

    --serif: 'Source Serif 4', Georgia, 'Times New Roman', serif;
    --sans:  'Inter', system-ui, -apple-system, Segoe UI, sans-serif;
    --mono:  'JetBrains Mono', ui-monospace, 'SF Mono', Menlo, monospace;

    /* Type scale — mobile first */
    --t-eyebrow: 11.5px;
    --t-body:    16.5px;
    --t-prose:   17.5px;
    --t-h1:      40px;
    --t-h2:      26px;
    --t-h3:      30px;
    --t-h4:      22px;
    --t-formula: 22px;

    --pad-x: 22px;
    --max-prose: 36rem;     /* ~64ch */
    --max-wide:  60rem;
  }

  @media (min-width: 720px) {
    :root {
      --t-h1:      60px;
      --t-h2:      32px;
      --t-h3:      40px;
      --t-h4:      28px;
      --t-formula: 28px;
      --t-body:    17px;
      --t-prose:   18px;
      --pad-x:     56px;
    }
  }
  @media (min-width: 1100px) {
    :root {
      --t-h1:      76px;
      --t-h3:      48px;
      --pad-x:     80px;
    }
  }

  /* ============================================================
     Reset & base
  ============================================================ */
  *, *::before, *::after { box-sizing: border-box; }
  html, body { margin: 0; padding: 0; }
  body {
    background: var(--bg);
    color: var(--ink);
    font-family: var(--sans);
    font-size: var(--t-body);
    line-height: 1.6;
    -webkit-font-smoothing: antialiased;
    text-rendering: optimizeLegibility;
  }
  a { color: inherit; text-decoration: none; }
  ::selection { background: var(--ink); color: var(--bg); }

  /* ============================================================
     Layout primitives
  ============================================================ */
  .container {
    width: 100%;
    padding-inline: var(--pad-x);
  }
  .container-narrow {
    max-width: calc(var(--max-prose) + var(--pad-x) * 2);
    margin: 0 auto;
  }
  .container-wide {
    max-width: calc(var(--max-wide) + var(--pad-x) * 2);
    margin: 0 auto;
  }
  .rule { height: 1px; background: var(--rule); border: 0; margin: 0; }
  .rule-soft { height: 1px; background: var(--rule-soft); border: 0; margin: 0; }

  .eyebrow {
    font-family: var(--mono);
    font-size: var(--t-eyebrow);
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--ink-muted);
    font-weight: 500;
  }
  .eyebrow--rule {
    display: flex; align-items: center; gap: 14px;
  }
  .eyebrow--rule::after {
    content: ""; flex: 1; height: 1px; background: var(--rule);
  }

  /* ============================================================
     Header
  ============================================================ */
  .site-header {
    border-bottom: 1px solid var(--rule);
  }
  .site-header__inner {
    display: flex; align-items: center; justify-content: space-between;
    padding-block: 22px;
  }
  .mark {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    font-family: var(--serif);
    font-size: 18px;
    font-weight: 600;
    letter-spacing: -0.01em;
    color: var(--ink);
    line-height: 1;
  }
  .mark em { font-style: italic; font-weight: 500; color: var(--ink-muted); }
  .mark__logo {
    display: inline-block;
    width: 28px;
    height: 28px;
    background-color: var(--ink);
    -webkit-mask: url("jon-mcgreevy-logo.png") center / contain no-repeat;
            mask: url("jon-mcgreevy-logo.png") center / contain no-repeat;
    flex-shrink: 0;
  }
  @media (min-width: 720px) {
    .mark__logo { width: 32px; height: 32px; }
  }

  .nav { display: none; }
  @media (min-width: 900px) {
    .nav {
      display: flex; gap: 32px; list-style: none; margin: 0; padding: 0;
      font-family: var(--sans);
      font-size: 14px;
      color: var(--ink-muted);
    }
    .nav a:hover { color: var(--ink); text-decoration: underline; text-underline-offset: 4px; }
    .nav .is-active a { color: var(--ink); }
  }
  .nav-toggle {
    display: inline-flex; gap: 8px; align-items: center;
    font-family: var(--mono); font-size: 11.5px;
    color: var(--ink); letter-spacing: 0.1em; text-transform: uppercase;
    background: transparent; border: 0; padding: 6px 0; cursor: pointer;
  }
  @media (min-width: 900px) { .nav-toggle { display: none; } }

  /* ============================================================
     Hero
  ============================================================ */
  .hero {
    padding-block: 64px 56px;
  }
  @media (min-width: 720px) {
    .hero { padding-block: 96px 88px; }
  }
  @media (min-width: 1100px) {
    .hero { padding-block: 128px 112px; }
  }
  .hero__eyebrow { margin-bottom: 32px; }
  .hero h1 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h1);
    line-height: 1.04;
    letter-spacing: -0.02em;
    margin: 0 0 28px;
    max-width: 14ch;
    text-wrap: pretty;
    color: var(--ink);
  }
  .hero h1 em { font-style: italic; font-weight: 500; }
  .hero__subhead {
    font-family: var(--serif);
    font-weight: 400;
    font-size: var(--t-h2);
    line-height: 1.34;
    letter-spacing: -0.005em;
    margin: 0 0 36px;
    max-width: 30ch;
    color: var(--ink-soft);
  }
  .hero__subhead .ln { display: block; }
  .hero__creds {
    font-family: var(--serif);
    font-style: italic;
    font-size: 16px;
    line-height: 1.55;
    color: var(--ink-muted);
    margin: 0 0 44px;
    max-width: 50ch;
  }

  .ctas {
    display: flex; flex-wrap: wrap; gap: 12px; align-items: center;
  }
  .btn {
    display: inline-flex; align-items: center; gap: 10px;
    font-family: var(--sans);
    font-size: 14.5px;
    font-weight: 500;
    letter-spacing: 0.005em;
    padding: 14px 22px;
    border-radius: 0;
    border: 1px solid transparent;
    cursor: pointer;
    text-decoration: none;
    transition: background-color .18s ease, color .18s ease, border-color .18s ease;
  }
  .btn .arr { font-family: var(--serif); font-size: 17px; line-height: 1; transform: translateY(-1px); }
  .btn--primary {
    background: var(--ink);
    color: var(--bg);
  }
  .btn--primary:hover { background: var(--ink-soft); }
  .btn--ghost {
    background: transparent;
    color: var(--ink);
    border-color: var(--ink);
  }
  .btn--ghost:hover { background: var(--ink); color: var(--bg); }

  /* ============================================================
     Thesis paragraph
  ============================================================ */
  .thesis {
    padding-block: 56px 72px;
    border-top: 1px solid var(--rule);
  }
  @media (min-width: 720px) {
    .thesis { padding-block: 88px 96px; }
  }
  .thesis p {
    font-family: var(--serif);
    font-size: clamp(20px, 1.6vw + 14px, 28px);
    line-height: 1.45;
    letter-spacing: -0.005em;
    color: var(--ink);
    margin: 0;
    max-width: 32ch;
    text-wrap: pretty;
  }
  .thesis__caption {
    font-family: var(--mono);
    font-size: var(--t-eyebrow);
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--ink-muted);
    margin: 0 0 24px;
  }

  /* ============================================================
     Recent analyses
  ============================================================ */
  .analyses {
    padding-block: 64px 88px;
    border-top: 1px solid var(--rule);
  }
  @media (min-width: 720px) {
    .analyses { padding-block: 96px 112px; }
  }
  .analyses__head {
    display: flex; align-items: baseline; justify-content: space-between;
    gap: 24px; margin-bottom: 40px; flex-wrap: wrap;
  }
  .analyses__head h2 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h3);
    line-height: 1.1;
    letter-spacing: -0.015em;
    margin: 0;
  }
  .analyses__list {
    list-style: none; margin: 0; padding: 0;
    border-top: 1px solid var(--rule);
  }
  .analyses__item {
    display: grid;
    grid-template-columns: 1fr;
    gap: 8px;
    padding-block: 28px;
    border-bottom: 1px solid var(--rule);
  }
  @media (min-width: 720px) {
    .analyses__item {
      grid-template-columns: 132px 1fr;
      gap: 32px;
      padding-block: 36px;
      align-items: baseline;
    }
  }
  .analyses__meta {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    color: var(--ink-muted);
    display: flex; gap: 14px; flex-wrap: wrap;
  }
  .analyses__meta .tag {
    color: var(--ink);
  }
  .analyses__title {
    font-family: var(--serif);
    font-weight: 500;
    font-size: clamp(22px, 1vw + 18px, 28px);
    line-height: 1.2;
    letter-spacing: -0.01em;
    margin: 0;
    text-wrap: pretty;
  }
  .analyses__title a:hover { text-decoration: underline; text-underline-offset: 5px; text-decoration-thickness: 1px; }
  .analyses__excerpt {
    font-family: var(--sans);
    font-size: var(--t-body);
    line-height: 1.6;
    color: var(--ink-muted);
    margin: 10px 0 0;
    max-width: 60ch;
  }
  .analyses__more {
    margin-top: 32px;
    font-family: var(--sans);
    font-size: 14.5px;
  }
  .arrow-link {
    display: inline-flex; align-items: center; gap: 8px;
    color: var(--ink);
    border-bottom: 1px solid var(--ink);
    padding-bottom: 3px;
    font-weight: 500;
  }
  .arrow-link:hover { padding-bottom: 4px; }
  .arrow-link .arr { font-family: var(--serif); font-size: 17px; line-height: 1; transform: translateY(-1px); }

  /* ============================================================
     Framework
  ============================================================ */
  .framework {
    padding-block: 64px 88px;
    border-top: 1px solid var(--rule);
  }
  @media (min-width: 720px) {
    .framework { padding-block: 112px 128px; }
  }
  .framework__eyebrow { margin-bottom: 28px; }
  .framework h2 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h3);
    line-height: 1.06;
    letter-spacing: -0.02em;
    margin: 0 0 36px;
    max-width: 18ch;
    text-wrap: pretty;
  }
  .framework p {
    font-family: var(--sans);
    font-size: var(--t-prose);
    line-height: 1.65;
    color: var(--ink);
    max-width: 60ch;
    margin: 0 0 22px;
  }

  .formula {
    margin: 56px 0;
    padding-block: 36px;
    border-top: 1px solid var(--ink);
    border-bottom: 1px solid var(--ink);
    text-align: center;
  }
  @media (min-width: 720px) {
    .formula { margin: 72px 0; padding-block: 48px; }
  }
  .formula__label {
    font-family: var(--mono);
    font-size: var(--t-eyebrow);
    letter-spacing: 0.18em;
    text-transform: uppercase;
    color: var(--ink-muted);
    margin-bottom: 22px;
  }
  .formula__eq {
    font-family: var(--serif);
    font-weight: 400;
    font-size: var(--t-formula);
    line-height: 1.36;
    letter-spacing: -0.01em;
    color: var(--ink);
    display: flex;
    flex-direction: column;
    align-items: center;
    gap: 8px;
  }
  @media (min-width: 720px) {
    .formula__eq { font-size: 34px; gap: 10px; }
  }
  .formula__eq .row { display: inline-flex; align-items: baseline; gap: 10px; }
  .formula__eq .op {
    font-family: var(--serif);
    font-style: italic;
    color: var(--ink-muted);
    font-size: 0.85em;
  }
  .formula__eq .mult {
    font-style: italic;
  }

  .pillars {
    margin-top: 36px;
    border-left: 2px solid var(--ink);
    padding: 6px 0 6px 20px;
    font-family: var(--sans);
    font-size: 15.5px;
    line-height: 1.6;
    color: var(--ink-muted);
    max-width: 62ch;
  }
  .pillars b {
    color: var(--ink);
    font-weight: 600;
  }
  .framework__more {
    margin-top: 36px;
  }

  /* ============================================================
     Logo strip
  ============================================================ */
  .logos {
    padding-block: 56px 64px;
    border-top: 1px solid var(--rule);
  }
  @media (min-width: 720px) {
    .logos { padding-block: 80px 88px; }
  }
  .logos__intro {
    font-family: var(--serif);
    font-style: italic;
    font-size: 15px;
    color: var(--ink-muted);
    margin: 0 0 32px;
    text-align: center;
  }
  .logos__row {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 28px 24px;
    align-items: center;
    justify-items: center;
  }
  @media (min-width: 720px) {
    .logos__row { grid-template-columns: repeat(6, 1fr); gap: 32px; }
  }
  .logo {
    /* Replace each .logo span with an inline <svg> at handoff. */
    font-family: var(--serif);
    font-weight: 500;
    font-size: 18px;
    letter-spacing: -0.01em;
    color: var(--ink-muted);
    opacity: 0.75;
    text-align: center;
    white-space: nowrap;
  }

  /* ============================================================
     Newsletter (primary conversion) — inverted block
  ============================================================ */
  .newsletter {
    background: var(--ink);
    color: var(--bg);
    padding-block: 80px 96px;
  }
  @media (min-width: 720px) {
    .newsletter { padding-block: 120px 136px; }
  }
  .newsletter__eyebrow {
    color: rgba(246, 244, 238, 0.55);
    margin-bottom: 28px;
  }
  .newsletter__eyebrow.eyebrow--rule::after { background: rgba(246, 244, 238, 0.18); }
  .newsletter h2 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: clamp(34px, 4vw + 12px, 64px);
    line-height: 1.04;
    letter-spacing: -0.02em;
    margin: 0 0 28px;
    max-width: 18ch;
    text-wrap: pretty;
  }
  .newsletter h2 em { font-style: italic; font-weight: 500; }
  .newsletter p {
    font-family: var(--sans);
    font-size: var(--t-prose);
    line-height: 1.6;
    margin: 0 0 40px;
    max-width: 52ch;
    color: rgba(246, 244, 238, 0.78);
  }
  .signup {
    display: grid;
    grid-template-columns: 1fr auto;
    gap: 0;
    max-width: 520px;
    border-bottom: 1px solid var(--bg);
  }
  .signup input {
    background: transparent;
    border: 0;
    padding: 16px 4px;
    font-family: var(--sans);
    font-size: 16px;
    color: var(--bg);
    outline: none;
    min-width: 0;
  }
  .signup input::placeholder { color: rgba(246, 244, 238, 0.4); }
  .signup button {
    background: transparent;
    border: 0;
    padding: 16px 4px 16px 18px;
    font-family: var(--sans);
    font-size: 14.5px;
    font-weight: 500;
    color: var(--bg);
    cursor: pointer;
    letter-spacing: 0.01em;
    display: inline-flex; align-items: center; gap: 8px;
  }
  .signup button:hover { text-decoration: underline; text-underline-offset: 4px; }
  .signup button .arr { font-family: var(--serif); font-size: 17px; }
  .newsletter__fine {
    font-family: var(--serif);
    font-style: italic;
    font-size: 13.5px;
    margin-top: 20px;
    color: rgba(246, 244, 238, 0.55);
  }

  /* ============================================================
     Trust Audit (secondary conversion)
  ============================================================ */
  .audit {
    padding-block: 80px 96px;
    border-bottom: 1px solid var(--rule);
  }
  @media (min-width: 720px) {
    .audit { padding-block: 112px 128px; }
  }
  .audit__eyebrow { margin-bottom: 24px; }
  .audit h2 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h3);
    line-height: 1.08;
    letter-spacing: -0.015em;
    margin: 0 0 28px;
    max-width: 16ch;
  }
  .audit p {
    font-family: var(--sans);
    font-size: var(--t-prose);
    line-height: 1.65;
    color: var(--ink);
    max-width: 56ch;
    margin: 0 0 32px;
  }
  .audit__price {
    font-family: var(--serif);
    font-style: italic;
    color: var(--ink-muted);
  }

  /* ============================================================
     Testimonials
  ============================================================ */
  .quotes {
    padding-block: 80px 96px;
  }
  @media (min-width: 720px) {
    .quotes { padding-block: 128px 144px; }
  }
  .quotes__eyebrow {
    text-align: center;
    justify-content: center;
    margin-bottom: 56px;
    display: block;
  }
  .quotes__list {
    display: grid;
    grid-template-columns: 1fr;
    gap: 64px;
  }
  @media (min-width: 900px) {
    .quotes__list { grid-template-columns: 1fr 1fr; gap: 56px; }
  }
  blockquote.quote {
    margin: 0;
    position: relative;
  }
  blockquote.quote::before {
    content: "“";
    position: absolute;
    top: -36px; left: -8px;
    font-family: var(--serif);
    font-size: 110px;
    line-height: 1;
    color: var(--ink);
    font-weight: 500;
    pointer-events: none;
  }
  blockquote.quote p {
    font-family: var(--serif);
    font-size: clamp(20px, 1.2vw + 14px, 24px);
    line-height: 1.42;
    letter-spacing: -0.005em;
    color: var(--ink);
    margin: 0 0 24px;
    text-wrap: pretty;
    padding-top: 12px;
  }
  blockquote.quote cite {
    font-family: var(--serif);
    font-style: italic;
    font-size: 15px;
    line-height: 1.5;
    color: var(--ink-muted);
    display: block;
  }
  blockquote.quote cite b { color: var(--ink); font-style: italic; font-weight: 500; }

  /* ============================================================
     Footer
  ============================================================ */
  .site-footer {
    background: var(--ink);
    color: var(--bg);
    padding-block: 64px 40px;
  }
  @media (min-width: 720px) {
    .site-footer { padding-block: 96px 56px; }
  }
  .site-footer__top {
    display: grid;
    grid-template-columns: 1fr;
    gap: 56px;
    padding-bottom: 56px;
    border-bottom: 1px solid rgba(246, 244, 238, 0.18);
  }
  @media (min-width: 720px) {
    .site-footer__top {
      grid-template-columns: 1.4fr 1fr 1fr 1.4fr;
      gap: 48px;
      padding-bottom: 72px;
    }
  }
  .site-footer h3 {
    font-family: var(--mono);
    font-size: 11.5px;
    letter-spacing: 0.18em;
    text-transform: uppercase;
    color: rgba(246, 244, 238, 0.55);
    font-weight: 500;
    margin: 0 0 18px;
  }
  .site-footer__col p,
  .site-footer__col li {
    font-family: var(--sans);
    font-size: 14.5px;
    line-height: 1.65;
    color: rgba(246, 244, 238, 0.82);
  }
  .site-footer__col ul { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 8px; }
  .site-footer__col a:hover { text-decoration: underline; text-underline-offset: 4px; color: var(--bg); }
  .footer-mark {
    display: flex;
    align-items: center;
    gap: 14px;
    font-family: var(--serif);
    font-size: 22px;
    font-weight: 500;
    letter-spacing: -0.01em;
    margin: 0 0 12px;
    line-height: 1;
  }
  .footer-mark em { font-style: italic; color: rgba(246, 244, 238, 0.55); font-weight: 500; }
  .footer-mark__logo {
    display: inline-block;
    width: 40px;
    height: 40px;
    background-color: var(--bg);
    -webkit-mask: url("jon-mcgreevy-logo.png") center / contain no-repeat;
            mask: url("jon-mcgreevy-logo.png") center / contain no-repeat;
    flex-shrink: 0;
  }
  .footer-blurb {
    font-family: var(--serif);
    font-style: italic;
    font-size: 15px;
    line-height: 1.5;
    color: rgba(246, 244, 238, 0.6);
    max-width: 32ch;
    margin: 0;
  }
  .site-footer__bottom {
    display: flex; flex-wrap: wrap; gap: 16px;
    justify-content: space-between; align-items: baseline;
    padding-top: 32px;
    font-family: var(--mono);
    font-size: 11.5px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: rgba(246, 244, 238, 0.45);
  }
  .site-footer__bottom .books {
    text-transform: none;
    letter-spacing: 0;
    font-family: var(--serif);
    font-style: italic;
    font-size: 13px;
    color: rgba(246, 244, 238, 0.55);
  }

  /* Footer mini-form */
  .footer-signup {
    display: grid;
    grid-template-columns: 1fr auto;
    border-bottom: 1px solid rgba(246, 244, 238, 0.35);
    margin-top: 16px;
  }
  .footer-signup input {
    background: transparent; border: 0;
    padding: 12px 4px; font-family: var(--sans); font-size: 14px;
    color: var(--bg); outline: none; min-width: 0;
  }
  .footer-signup input::placeholder { color: rgba(246, 244, 238, 0.35); }
  .footer-signup button {
    background: transparent; border: 0;
    padding: 12px 4px 12px 14px;
    font-family: var(--sans); font-size: 13px; font-weight: 500;
    color: var(--bg); cursor: pointer; letter-spacing: 0.01em;
  }

  /* ============================================================
     Focus states (accessibility)
  ============================================================ */
  a:focus-visible, button:focus-visible, input:focus-visible {
    outline: 2px solid var(--ink);
    outline-offset: 3px;
  }
  .newsletter a:focus-visible,
  .newsletter button:focus-visible,
  .newsletter input:focus-visible,
  .site-footer a:focus-visible,
  .site-footer button:focus-visible,
  .site-footer input:focus-visible {
    outline-color: var(--bg);
  }

  /* ============================================================
     Page-level layouts
     Used across The Trust Audit, The Credibility Multiplier,
     Writing, and About.
  ============================================================ */
  .page-hero {
    padding-block: 64px 56px;
    border-bottom: 1px solid var(--rule);
  }
  @media (min-width: 720px) { .page-hero { padding-block: 96px 80px; } }
  @media (min-width: 1100px) { .page-hero { padding-block: 120px 96px; } }
  .page-hero__eyebrow { margin-bottom: 28px; }
  .page-hero h1 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h1);
    line-height: 1.04;
    letter-spacing: -0.02em;
    margin: 0 0 28px;
    max-width: 16ch;
    text-wrap: pretty;
  }
  .page-hero h1 em { font-style: italic; font-weight: 500; }
  .page-hero__subhead {
    font-family: var(--serif);
    font-weight: 400;
    font-size: var(--t-h2);
    line-height: 1.36;
    letter-spacing: -0.005em;
    color: var(--ink-soft);
    max-width: 50ch;
    margin: 0 0 36px;
    text-wrap: pretty;
  }
  .page-hero--audit .page-hero__subhead { max-width: 56ch; }

  /* Generic prose section */
  .prose {
    padding-block: 56px 64px;
    border-top: 1px solid var(--rule);
  }
  @media (min-width: 720px) { .prose { padding-block: 88px 96px; } }
  .prose__eyebrow { margin-bottom: 20px; }
  .prose h2 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h3);
    line-height: 1.08;
    letter-spacing: -0.018em;
    margin: 0 0 32px;
    max-width: 18ch;
    text-wrap: pretty;
  }
  .prose h3 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h4);
    line-height: 1.22;
    letter-spacing: -0.01em;
    margin: 36px 0 12px;
    max-width: 26ch;
  }
  .prose h2 + p,
  .prose h3 + p { margin-top: 0; }
  .prose p {
    font-family: var(--sans);
    font-size: var(--t-prose);
    line-height: 1.7;
    color: var(--ink);
    max-width: 60ch;
    margin: 0 0 22px;
  }
  .prose p a {
    border-bottom: 1px solid var(--ink);
    padding-bottom: 1px;
  }
  .prose p a:hover { padding-bottom: 2px; }
  .prose .day-marker { font-weight: 600; color: var(--ink); }

  /* Dual CTA row */
  .dual-cta {
    padding-block: 80px;
    border-top: 1px solid var(--rule);
  }
  @media (min-width: 720px) { .dual-cta { padding-block: 112px; } }
  .dual-cta__after {
    margin-top: 24px;
    font-family: var(--serif);
    font-style: italic;
    font-size: 15px;
    color: var(--ink-muted);
  }

  /* Embed / placeholder */
  .embed-placeholder {
    border: 1px dashed var(--ink-muted);
    padding: 64px 24px;
    text-align: center;
    font-family: var(--mono);
    font-size: 12.5px;
    color: var(--ink-muted);
    letter-spacing: 0.08em;
    text-transform: uppercase;
    margin-top: 32px;
    max-width: 720px;
  }
  .embed-placeholder b {
    display: block;
    margin-bottom: 10px;
    color: var(--ink);
    font-weight: 500;
  }
  .embed-placeholder .fields {
    text-transform: none;
    letter-spacing: 0.02em;
    font-size: 11.5px;
    color: var(--ink-muted);
    margin-top: 14px;
    line-height: 1.6;
  }

  /* FAQ list */
  .faq__list {
    margin-top: 8px;
    border-top: 1px solid var(--rule);
  }
  .faq__item {
    padding: 28px 0;
    border-bottom: 1px solid var(--rule);
    display: grid;
    grid-template-columns: 1fr;
    gap: 14px;
  }
  @media (min-width: 720px) {
    .faq__item {
      grid-template-columns: 18ch 1fr;
      gap: 40px;
      padding: 36px 0;
    }
  }
  .faq__q {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h4);
    line-height: 1.2;
    letter-spacing: -0.01em;
    margin: 0;
    color: var(--ink);
  }
  .faq__a {
    font-family: var(--sans);
    font-size: var(--t-prose);
    line-height: 1.7;
    color: var(--ink);
    max-width: 56ch;
    margin: 0;
  }

  /* Pillars (Credibility Multiplier page) */
  .pillar {
    padding-block: 48px;
    border-top: 1px solid var(--rule);
  }
  @media (min-width: 720px) { .pillar { padding-block: 64px; } }
  .pillar:last-child { border-bottom: 1px solid var(--rule); }
  .pillar__num {
    font-family: var(--mono);
    font-size: 13px;
    letter-spacing: 0.16em;
    color: var(--ink-muted);
    display: block;
    margin-bottom: 14px;
  }
  .pillar h3 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h3);
    line-height: 1.08;
    letter-spacing: -0.018em;
    margin: 0 0 28px;
    max-width: 18ch;
  }
  .pillar p {
    font-family: var(--sans);
    font-size: var(--t-prose);
    line-height: 1.7;
    color: var(--ink);
    max-width: 60ch;
    margin: 0 0 18px;
  }
  .pillar__examples {
    font-family: var(--serif);
    font-style: italic;
    font-size: 15px;
    line-height: 1.55;
    color: var(--ink-muted);
    margin-top: 12px;
    max-width: 60ch;
  }
  .pillar__examples em { font-style: italic; }

  /* About hero with portrait */
  .about-hero {
    padding-block: 56px 64px;
    border-bottom: 1px solid var(--rule);
  }
  @media (min-width: 720px) { .about-hero { padding-block: 80px 88px; } }
  .about-hero__inner {
    display: grid;
    grid-template-columns: 1fr;
    gap: 36px;
    align-items: end;
  }
  @media (min-width: 900px) {
    .about-hero__inner {
      grid-template-columns: 1fr 320px;
      gap: 64px;
    }
  }
  .about-hero__small {
    font-family: var(--mono);
    font-size: var(--t-eyebrow);
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--ink-muted);
    margin: 0 0 24px;
  }
  .about-hero h1 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h1);
    line-height: 1.02;
    letter-spacing: -0.02em;
    margin: 0;
    max-width: 12ch;
  }
  .about-hero h1 em { font-style: italic; font-weight: 500; color: var(--ink-muted); }

  /* Portrait placeholder — swap for <img> at handoff */
  .portrait {
    aspect-ratio: 4/5;
    width: 100%;
    background-color: #cfc8b8;
    background-image:
      repeating-linear-gradient(135deg, rgba(0,0,0,0.06) 0 2px, transparent 2px 14px);
    border: 1px solid var(--rule);
    display: flex;
    align-items: flex-end;
    padding: 16px;
    box-sizing: border-box;
  }
  .portrait__caption {
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.14em;
    color: rgba(26,26,26,0.55);
    text-transform: uppercase;
  }

  /* Press bio */
  .press-bio { padding-block: 64px 80px; border-top: 1px solid var(--rule); }
  @media (min-width: 720px) { .press-bio { padding-block: 96px 112px; } }
  .press-bio h2 {
    font-family: var(--serif);
    font-weight: 500;
    font-size: var(--t-h3);
    line-height: 1.08;
    letter-spacing: -0.018em;
    margin: 0 0 32px;
    max-width: 26ch;
  }
  .press-bio__quote {
    margin: 0;
    padding: 32px 0;
    border-top: 1px solid var(--ink);
    border-bottom: 1px solid var(--ink);
    font-family: var(--serif);
    font-style: italic;
    font-size: clamp(18px, 0.6vw + 16px, 22px);
    line-height: 1.55;
    letter-spacing: -0.005em;
    color: var(--ink);
    max-width: 64ch;
  }

  /* Pagination (Writing page) */
  .pagination {
    margin-top: 48px;
    display: flex; gap: 24px; align-items: center;
    font-family: var(--mono);
    font-size: 12.5px;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    color: var(--ink-muted);
  }
  .pagination a { color: var(--ink); border-bottom: 1px solid var(--ink); padding-bottom: 2px; }
  .pagination .sep::before { content: "·"; }


  /* ============================================================
     Review-pass additions (mobile nav, pillars, day list, specimen,
     pull-quote, portrait cap, FAQ width, footer book links)
  ============================================================ */

  @media (max-width: 899px) {
    .site-header__inner { flex-wrap: wrap; row-gap: 0; }
    .site-header[data-nav-open] .nav {
      display: flex;
      flex-direction: column;
      flex-basis: 100%;
      order: 3;
      list-style: none;
      margin: 0 calc(-1 * var(--pad-x));
      padding: 4px var(--pad-x) 16px;
      border-top: 1px solid var(--rule);
      gap: 0;
      font-family: var(--sans);
      font-size: 17px;
      color: var(--ink);
    }
    .site-header[data-nav-open] .nav li {
      padding-block: 16px;
      border-bottom: 1px solid var(--rule-soft);
    }
    .site-header[data-nav-open] .nav li:last-child { border-bottom: 0; }
    .site-header[data-nav-open] .nav .is-active a { font-weight: 600; }
  }

  /* Hide wordmark text on very narrow screens — logo carries it */
  @media (max-width: 419px) {
    .mark__text { display: none; }
  }

  /* Cap portrait so it never gets enormous on tablets */
  .portrait { max-width: 320px; }

  /* FAQ — let questions breathe past 18ch */
  @media (min-width: 720px) {
    .faq__item { grid-template-columns: minmax(0, 24ch) 1fr; }
  }

  /* Pillar — big editorial numeral with grid layout */
  @media (min-width: 720px) {
    .pillar {
      display: grid;
      grid-template-columns: 9ch 1fr;
      gap: 56px;
      padding-block: 80px;
      align-items: start;
    }
  }
  .pillar__num--big {
    font-family: var(--serif);
    font-style: italic;
    font-weight: 400;
    font-size: clamp(64px, 5vw + 22px, 112px);
    line-height: 0.9;
    color: var(--ink);
    margin: 0 0 8px;
    display: block;
    text-transform: none;
    letter-spacing: -0.04em;
  }
  .pillar__num--big::before {
    content: "Pillar";
    display: block;
    font-family: var(--mono);
    font-style: normal;
    font-size: 11.5px;
    letter-spacing: 0.18em;
    text-transform: uppercase;
    color: var(--ink-muted);
    margin-bottom: 14px;
    font-weight: 500;
  }

  /* Day list — How it works */
  .day {
    display: grid;
    grid-template-columns: 1fr;
    gap: 4px;
    padding-block: 22px;
    border-bottom: 1px solid var(--rule-soft);
  }
  @media (min-width: 720px) {
    .day {
      grid-template-columns: minmax(0, 16ch) 1fr;
      gap: 32px;
      padding-block: 26px;
      align-items: baseline;
    }
  }
  .day__label {
    font-family: var(--mono);
    font-size: 12.5px;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: var(--ink-muted);
  }
  .day__body {
    font-family: var(--sans);
    font-size: var(--t-prose);
    line-height: 1.6;
    color: var(--ink);
    margin: 0;
    max-width: 56ch;
  }

  /* Pull-quote inside prose */
  .prose__pullquote {
    font-family: var(--serif);
    font-size: clamp(20px, 1.4vw + 14px, 28px);
    line-height: 1.4;
    letter-spacing: -0.005em;
    max-width: 30ch;
    color: var(--ink);
    margin: 32px 0 0;
  }
  .prose__pullquote em { font-style: italic; }

  /* Audit roadmap specimen */
  .specimen {
    margin-top: 28px;
    padding: 28px;
    border: 1px solid var(--ink);
    background: var(--bg);
    max-width: 720px;
  }
  @media (min-width: 720px) { .specimen { padding: 36px 40px; } }
  .specimen__head {
    display: flex;
    flex-wrap: wrap;
    gap: 10px 20px;
    align-items: baseline;
    font-family: var(--mono);
    font-size: 11.5px;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--ink-muted);
    margin-bottom: 18px;
    padding-bottom: 14px;
    border-bottom: 1px solid var(--rule);
  }
  .specimen__num { color: var(--ink); font-weight: 500; }
  .specimen__pillar { color: var(--ink); }
  .specimen__priority { margin-left: auto; }
  .specimen__title {
    font-family: var(--serif);
    font-weight: 500;
    font-size: clamp(20px, 1vw + 16px, 26px);
    line-height: 1.25;
    letter-spacing: -0.01em;
    margin: 0 0 14px;
    max-width: 36ch;
    color: var(--ink);
  }
  .specimen__body {
    font-family: var(--sans);
    font-size: 15.5px;
    line-height: 1.65;
    color: var(--ink);
    margin: 0 0 18px;
    max-width: 60ch;
  }
  .specimen__meta {
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--ink-muted);
    border-top: 1px dashed var(--rule);
    padding-top: 14px;
  }

  /* Inline link in dual-cta__after */
  .dual-cta__after a {
    border-bottom: 1px solid var(--ink);
    padding-bottom: 1px;
  }
  .dual-cta__after a:hover { padding-bottom: 2px; }

  /* Footer book links — discreet underline on dark */
  .site-footer__bottom a {
    border-bottom: 1px solid rgba(246, 244, 238, 0.4);
    padding-bottom: 1px;
    color: rgba(246, 244, 238, 0.78);
  }
  .site-footer__bottom a:hover { color: var(--bg); border-color: var(--bg); }


  /* Portrait image (real photo, replaces striped placeholder) */
  img.portrait {
    aspect-ratio: 4/5;
    width: 100%;
    max-width: 320px;
    height: auto;
    object-fit: cover;
    object-position: center 25%;
    background: none;
    background-image: none;
    border: 1px solid var(--rule);
    padding: 0;
    display: block;
    filter: grayscale(1) contrast(1.05);
  }

  /* ============================================================
     Ghost editor card widths
  ============================================================ */
  .kg-width-wide {
    max-width: var(--max-wide);
    margin-left: auto;
    margin-right: auto;
  }
  .kg-width-full {
    width: 100vw;
    margin-left: calc(50% - 50vw);
    margin-right: calc(50% - 50vw);
  }
  .kg-width-wide img,
  .kg-width-full img {
    width: 100%;
    height: auto;
  }
